The fur ads you might see in magazines and commercials portray fur coats as a symbol of elegance. But these ads fail to show how the original owners of these coats met their gruesome deaths.
Millions of fur-bearing animals—including foxes, raccoons, minks, coyotes, bobcats, lynxes, opossums, nutria, beavers, muskrats, otters, and others—are killed each year on fur farms by anal and vaginal electrocution and in the wild by drowning, trapping, or beating.
Click on the sections below to read more about each.
A Lifetime in a Cage
Fur Farm Exposé
What We Uncovered on a "Modern" Fur Farm
Foxes in Boxes
Suffering in the Wild
Fur mean, Not "Green"
Fur: A Personal Choice?
"Suffering in the Wild": The Fur Industry & Indigenous Trappers