Austin is a city well-known for supporting its local talent — but you have to earn it, and with their debut EP, A Little More Time, pop-rockers White Label Analog are doing just that. Reaching through decades of influences to create a timeless, yet oh-so-current sound, the band is gaining attention for the new EP and its first national single, “Turn to Dust,” which is already getting spins in Buffalo, Detroit and Tucson.
The band recently joined renowned Austin DJ Loris Lowe, host of KLBJ-FM’s “Local Licks” show, for a spin/talk segment, after which she offered this ringing endorsement: “White Label Analog play power-pop rock crafted by veteran musicians. If you’re not averse to having fun served with your rock ’n’ roll, then enjoy these sunny melodies and delicious hooks. Your head will be bopping!”
Their name references days when music could be played only on turntables and tape decks, but when it comes to influences, lead singer Chris Didear (pronounced Dee-jer) notes, “Every decade has greatness to offer.” The band sometimes evokes hints of power-pop predecessors such as Fastball and Cheap Trick, though they’ve also been likened to such contemporaries as OK Go. With their fondness for crafting beguiling, harmony-filled prog/synth/grunge mashups, they sometimes defy easy comparisons. For White Label Analog, creating music that can stand on its own regardless of inspiration is what counts.
The band is already in the studio working on a follow-up EP. But let’s give them a little more time for that, and savor A Little More Time now.
In addition to Didear, White Label Analog are: guitarist/vocalist James Millican, bassist Aaron Herbster, keyboardist/vocalist Alison Dore and drummer/vocalist Heath Macintosh.