BRECKENRIDGE BREWERY SHARES MORE THAN JUST AVALANCHE ALE WITH HOCKEY FANS THIS PLAYOFF SEASON

Article Contributed by Pray Tell | Published on Wednesday, May 4, 2022

Breckenridge Brewery, the craft beer of the Colorado Avalanche, is celebrating this historic winning season with people who have supported this community through such a challenging year by gifting Avs tickets to a pair of Community Stars each game during the playoffs, even the Stanley Cup finals.

In addition to celebrating the Breck Give Back Community Stars, Breck will also donate a portion of all proceeds of Avalanche Ale sales through the playoffs to the Community Fund Boulder County to benefit those affected by the Marshall Fire.

“We recognize how challenging the last few years have been for so many Coloradoans and want to give those who have already given so much the chance to enjoy an Avalanche Ale while cheering on the Avs during what has been such an exciting season,“ said Todd Thibault, Culture Czar of Breckenridge Brewery. “And if you are superstitious like some of us, it’s important to know that Breckenridge’s Avalanche Ale launched the same year the Avs won their very first Stanley Cup, so we toast to good luck here.”

Breckenridge Brewery invites anyone to nominate community members who should get the chance to celebrate with the Avs throughout the playoffs. Fans can drop a name in the hat and learn more by visiting BreckBrew.com/CommunityStars. Each home game, Breck will hook up a fan and their friend with Playoff tickets, some gear to match, and of course, the drink of the season: Avalanche Ale.

“We have seen firsthand the strength of the community here in Colorado,” said Eric Schoenborn, Vice President of Engagement at the Community Foundation Boulder County. “We love seeing Breckenridge Brewery honor this uniquely special group of people with some much-needed celebration. Go Avs go!”

Follow along on Instagram and Twitter to stay connected and see some of our Community Stars shine!