Sir Paul McCartney's 'Live and Let Die' Honored by BMI
Broadcast Music, Inc. (BMI), the leading global music rights organization, presented Sir Paul McCartney with a BMI Million-Air Award to honor over 4 million U.S. broadcast performances of his James Bond film song, “Live and Let Die.” The designation has been bestowed on many of BMI’s iconic songwriters, including Dolly Parton, Isaac Hayes and Roy Orbison. Sir Paul McCartney has received a staggering 75 BMI Million-Air Awards throughout his career, including one for achieving 5 million U.S. plays for The Beatles’ “Yesterday” in 1988, which now surpasses an awe-inspiring 9 million count.
“Sir Paul McCartney’s recognition emphasizes BMI’s commitment to celebrating and bringing value to music,” said BMI President & CEO Del Bryant. “‘Live and Let Die’ shows the incredible magnitude and cultural impact of a single song, both as a musical composition and an integral piece of cinematic history.”
In similar stride to Sir Paul McCartney, recent BMI London Awards Song of the Year writer Adele debuted “Skyfall” last week, the premier track for upcoming Bond film of the same name. The song was recorded in London’s Abbey Road studios, a thematic tie that continues BMI’s historic role as a driving force in music and pop culture.
BMI’s Executive Director, Writer/Publisher Relations Brandon Bakshi (right) presents Sir Paul McCartney with a BMI Million-Air Award for his song “Live and Let Die” before the 2012 BMI London Awards. The iconic James Bond theme has racked up over 4 million performances.