Electric Zoo: Transformed Music Festival Sponsor Activities

Article Contributed by SRO | Published on Friday, August 28, 2015

Electric Zoo: Transformed, the three-day electronic music festival taking place September 4-6 at Randall's Island Park in New York City with headliners Above & Beyond, Alesso and The Chemical Brothers, is just around the corner.  For the stellar musical line-up boasting over 90 artists and brand new staging and production, the event is teaming up with a wide group of sponsors to bring to the city the most spectacular Labor Day Weekend event yet.

Festival attendees will experience exclusive benefits at ELECTRIC ZOO from our sponsors including: Great views of the main stage from T-Mobile's #MusicFreedom Lounge with a VIP double-decker viewing deck, a special T-Mobile ferry with its own DJ (simply show your T-Mobile phone for Fast Track Entry at both the Manhattan ferry stop and East Festival Entrance on Randall's Island), plus, T-Mobile will unleash the livestream on Beatport's channel on Twitch, where fans around the world can watch the festivities online (additional details to be announced very soon); MasterCard is sponsoring the Hilltop Area and an exclusive viewing deck, as well as delivering Priceless Surprises to its cardholders all weekend long; MillerCoors is back at the festival for their sixth year, this time to pour and sample their cider Smith + Forge; And Smirnoff will have two "Rendezvous Lounges" where festival goers can take a break with Smirnoff specialty cocktails.

vitaminwater will also be at ELECTRIC ZOO: TRANSFORMED, sponsoring Treehouse, the newly added festival getaway.  It's the first time ever the festival will have a shaded area by the East River, featuring a curated stage of NYC local DJs including: Ace Alvarez, Ajai Alai, Dev Bhandari, Dudenguy, Fahad, George Vala, Jean Pierre, Minutia, Nathan Kersaint, Repete, Salvo, Shahar, Shneur & Teo, NRS and Tal Ohana back to back with Bru. The #1 nutrient-enhanced water beverage will be offering samples and motivating fans to #hydratethehustle.

Other sponsors include: Red Bull, the official energy drink of ELECTRIC ZOO: TRANSFORMED; Diff Sunglasses, who will be selling sunglasses and festival eyewear; Selfeo App, a new app launching this fall who are sponsoring all three water stations as part of Celebrate Safe; Beatport, who will be sponsoring the industry and artist lounges backstage; And Secret, the major deodorant brand, who will be sharing samples on Friday, September 4 tokeep festival goers feeling fresh.  Snapchat will be running a Live Story to capture the experience on the ground, which will also include some of the festival's sponsors.

ELECTRIC ZOO: TRANSFORMED's charity partner for its third year is LifeBeat whosebrand ambassadors will be handing out condoms and information on-site.

Other sponsors in-kind servicing backstage areas are Hubert's Lemonade, Vita Coco, L'ANZA Healing Haircare and Core perfectly balanced water.

For more information on Electric Zoo: Transformed, please visit: www.electriczoofestival.com.

Set times for the festival can be found at www.electriczoofestival.com/set-times/.