Visionary Ally and Event Horizon Entertainment are proud to bring the very first Reggaeton festival, Motherland Festival, to the genre’s home of San Juan, Puerto Rico on April 23 - 24. To coincide with tickets going on sale, today Motherland Festival announces Ventana Al Mar Balneario De Carolina for their venue, located on white sands of Isla Verde, one of the most popular beaches in the metropolitan area.
While Puerto Rico is the home of Reggaeton, Motherland is the genre’s first large-scale festival to take place on the island. Electronic and rock festivals are widely popular in Puerto Rico, according to festival founder Victor Mercado, but as Reggaeton has grown to be the most popular genre, one of his goals is connecting a lineup of renowned Reggaeton artists directly with fans in the place where this genre was born.
In curating Motherland Festival, the producers wanted every aspect to reflect the heritage of Reggaeton starting with a melting pot of international artists who create this multifaceted genre. Joining the lineup is Colombian native Blessd, named Billboard’s Latin Artist Of The Rise 2021 and has enjoyed a remarkable career thus far working with the likes of Maluma and Black Eyed Peas. Sharing close ties with Colombia is Reggaeton superstar Nicky Jam, although not native to the country, it is where he revamped his career and has since resurged as one of Reggaeton’s top artists.
The lineup features many who call Puerto Rico home, including Tego Calderon, who was one of the first Puerto Rican artists to rap over Reggaeton beats and in doing so, helped bring popularity to the genre in the late 90’s. 15-year-old breakout star VF7 will be the youngest artist on the stage and her talent is undeniable. Her concerts have earned millions of views on YouTube and is undoubtedly one of Reggaeton’s most prominent young artists.
The festival also serves as a platform to rising artists like Casper Magico and one of the genre’s biggest artists like Becky G, who is still somewhat unknown in Puerto Rico and has yet to play a show there due to a lack of options. Motherland Festival serves as an opportunity to give artists of her caliber, along with other rising artists, the chance to perform to over 20,000 fans.
The music of Puerto Rico has evolved as a heterogeneous and dynamic product of diverse cultural resources. Reggaeton's humble beginnings were developed by native Puerto Rican performers influenced by native African rhythms like bomba, plena and salsa. Reggaeton has been part of Puerto Rico's culture for over 30 years, gaining worldwide popularity like no other Latin music genre, and becoming the most popular dance rhythm in the world.
"After 23 years doing festivals in Puerto Rico, I feel Motherland will become the marquee destination festival in the Caribbean. It gives me a great sense of pride to be leading this great project. We have an incredible group of people behind it and their support has been very inspiring. This one is ‘For the Culture.’”
- Victor Mercado (Visionary Ally)
This year’s inaugural event is designed to be a boutique experience, specifically aiming to showcase the beauty of San Juan, Puerto Rico. Attendees can count on an exquisite Caribbean culinary experience of authentic food and drinks from local vendors.
Not only does Motherland offer the backdrop of one of the most beautiful beaches in the Caribbean, travelers can also enjoy the diverse range of landscapes including hikes in the rainforest and on the mountains. They can stroll through the vibrant and historic capital, San Juan, go ziplining through the Toro Verde Adventure Park, or immerse themselves in the beauty of the El Yunque National Rainforest.
TICKETS ON SALE HERE
LINEUP In Alphabetical Order:
GIGOLO Y LA EXCE
LUAR LA L
PILI MONTILLA (HOST)
ZION & LENNOX
+ SURPRISE ARTISTS TBA